Wednesday 8/24/11 time 10:28 AM - Petri Malmelin and Vesa Lujala
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Petri Malmelin and Vesa Lujala
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What do DDT and incorrect data have in common?
They are both toxins that become concentrated, i.e. accumulate, the former in the food chain, the latter in the corporate information pyramid. The higher up one travels in the chain or pyramid, the higher the toxin concentrations rise, and the more fatal they become.
Petri Malmelin and Vesa Lujala challenge enterprises to think about the correctness and reliability of the information available to management. They examine the origins and reasons for incorrect information and ways of minimizing it.
“These issues call for IT solutions, yet everything must start out with people, education and fact-based measuring. This will deliver measurable benefits long before the first phases of costly IT projects are ready for rollout,” the duo say.
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